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Ep. 7: Creating a Booming Child Nutrition Consulting Business – Interview with Tarrah Westercamp, MS, RDN, SNS

Apr 15, 2024 | Podcast

In this episode of The Growth Show, host Whitney welcomes Tarrah Westercamp as her first guest to discuss Tara’s journey in growing her business within the school nutrition space. Tarrah, a registered dietitian with over a decade of experience in child nutrition, shares her transformative experience with the Wellness Pro Website System. Initially facing challenges in defining her business direction and gaining visibility, Tara shares how the program helped her gain clarity on her business model, fine-tune her services towards food allergy management, and ultimately attract more high-value clients and opportunities to scale her business.

About Tarrah:

Tarrah Westercamp is the Owner of Westercamp Consulting LLC providing exceptional service for school districts and other organizations working within Child Nutrition Programs at the state and local level. Tarrah is a Registered Dietitian with over 10 years of experience in Child Nutrition Programs encompassing USDA regulations, meal pattern requirements, school food service operations, obtaining stakeholder buy-in, and innovative implementation strategies to increase meal access to students. Tarrah holds a master’s degree in Food and Nutrition from Ball State University and School Nutrition Specialist credential from School Nutrition Association (SNA). Tarrah is passionate about school nutrition. Tarrah serves as the President for Indiana’s Academy of Nutrition and Dietetics (AND) affiliate. In her free time, Tarrah enjoys spending time with her husband, John, traveling, cooking, and sipping hazelnut iced coffee. She is also a Pure Barre instructor.

Connect with Tarrah:

Website: westercampconsulting.com
Tarrah’s Instagram
Tarrah’s LinkedIn
Tarrah’s Facebook

In this episode:

00:52 Tara’s Journey: From School Nutrition to Business Success

12:23 The Turning Point: From Hobby to Professional Business

15:40 Strategic Website Revamp: Learning to Market and Sell

22:23 Crafting the Perfect Message: The Importance of Language and Empathy

27:25 Navigating the Challenges of Providing Advice Outside Personal Experience

28:35 The Power of Listening in Building Customer Relationships

29:47 Leveraging the Wellness Pro Website System for Business Growth

43:34 Continuous Learning and Leveraging Resources for Business Enhancement

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How I Can Help

Learn More About The Wellness Pro Website System

Connect with Whitney Bateson: 

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive ❤️

  1. Attend my free upcoming masterclass, The Client-Generating Website Formula for Nutrition & Wellness Entrepreneurs, where I’ll be sharing the ultimate framework to easily create and launch a website that brings in new clients and income month after month, on autopilot. It’s happening at 12 pm ET on Tuesday, May 7th and 4 pm ET on Wednesday, May 8th – pick the day and time that works for you!
  2. 💡 Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier – find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
  3. 🖥️ Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

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HI, I’M WHITNEY!

I’m a dietitian first, but I have a deep passion for design and technology. I’ve started this business because I believe that with the right message, delivered at the right time, to the right people, in the right way – we can help people live their best lives.

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