In this episode of The Growth Show, host Whitney Bateson chats with Beth Ciuffini, a registered dietitian nutritionist with a dynamic practice on California’s Central Coast. Beth shares how she transitioned from clinical nutrition to running her private practice, offering services from MNT to group classes and corporate consulting. She opens up about the lessons she learned from COVID pivots, streamlining systems, hiring her first assistant, and how her website became a key player in attracting clients. This episode is packed with practical advice for wellness professionals ready to grow with intention and agility.
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Connect with Beth:
Website: www.bethciuffini.com
Instagram: https://www.instagram.com/bciuffinirdn/
LinkedIn: https://www.linkedin.com/in/beth-ciuffini-mba-rdn-58ba995b/
Freebie: https://beth-ciuffini-mba-rdn.kit.com/5e01a61c3a
In this episode:
01:57 Beth’s Path into Nutrition
07:15 Evolving Business Model
10:58 Balancing Life & Work
19:08 Marketing Lessons
21:28 Networking & Referrals
22:54 Communicating Your Value
25:13 Streamlining with Systems
27:20 Why Beth’s Website Matters
27:41 Advice for Beginners
29:17 Growing with Your Website
31:32 Accountability & Mentorship
33:31 Building a Support Team
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Connect with Whitney Bateson:
Instagram: @whitneybateson
Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:
- Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier – find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
- Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
- Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.
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