Ep 23 – Mastering Multi-Niche Success: Building a Website and Business with Courtney O’Neill, MPH, RD, CDE

Published on: 08/12/2024

In this episode of the Growth Show, Whitney Bateson talks with Courtney O'Neill, a registered dietitian and former student of the Wellness Pro Website System. They explore building a niche business and website, attracting clients without social media, and overcoming 'comparisonitis.' Courtney shares her journey from rural chronic disease management to her own business in diabetes care, prenatal nutrition, and food security. She discusses using online directories for client acquisition and balancing professional and personal life with three young children. Whitney emphasizes mindset, continuous evaluation, and realistic goals. Tune in for an inspiring discussion on entrepreneurship, balance, and finding joy in your work.

Connect with Courtney here:

Instagram: https://www.instagram.com/stonehousenutrition/
Linked In: https://www.linkedin.com/in/courtneyoneill/
Website: https://www.stonehousenutrition.com/

Resources Mentioned

Register for the upcoming masterclass: whitneybateson.com/formula
Join The Wellness Pro Website System waitlist: http://wellnessprowebsite.com/

In this episode:

03:56 Courtney's Journey into Dietetics & Starting and Evolving a Business
08:21 Website Development, Strategy & Navigating Social Media
22:23 Networking, Community Engagement & The Niche Dilemma
27:05 Balancing Multiple Niches & Effective Marketing Strategies
30:40 Evaluating Business Efforts
34:19 Balancing Entrepreneurship and Family Life
42:59 Avoiding Burnout

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Connect with Whitney Bateson: 

Instagram: @‌whitneybateson

Looking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:

  1. Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.
  2. Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.
  3. Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

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Meet The Author
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👋 Hi, I’m Whitney Bateson, MPH RD – a website strategist, marketing expert, and creator of the Wellness Pro Website System. I’ve helped 130+ wellness professionals build beautiful, high-converting websites that attract more clients and grow their reach. I’m also the host of The Growth Show podcast, where I share practical marketing tips to help you build a profitable, sustainable business. Thanks for being here!

✨Featured (Free!) Resource
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Is Your Website Costing You Clients? 😱 Discover the 6 must-haves every top nutritionist, coach, and therapist uses to build trust and attract more clients—without tech overwhelm!

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